It's been a great journey so far - and as they say...
"it's the journey that counts, not the destination"

I have had an incredible journey on my way to Svend Design. As a child, I was fortunate to have traveled a lot with my family. My main stomping ground was New England and Europe - Denmark, Sweden, England, Germany, France, Italy, Ireland, Austria, Switzerland, etc. These travels gave me a great mindset for my future design pursuits by showing me how many cultures and ways of life there are on this great planet we share! It inspired me to always have an open mind, to always explore life to the fullest.

As a young man, I had a diverse number of jobs in the corporate, retail and business arena - I owned a high end stereo shop selling some of the world's best audio products. I worked at a world class recording studio where the classic album "Fool For The City" was recorded by the British rock group Foghat as well as Arlo Guthrie's - "Alices Restaurant". From 1986 until 1992, I worked for New England Digital, creator of the greatest digital music machine ever built (to this day) - The Synclavier. While I was there, I had a varied list of jobs from Hardware Specialist, Software Specialist, Marketing & Graphic Design Coordinator, and Sales. I worked closely with some of the greatest artists of our time - Genesis, Sting, Stevie Wonder, Pat Metheny, Herbie Hancock, Frank Zappa, The Cars, Michael Jackson (before he went crazy...lol), and many more of my musical heros. The greatest thing about this company was that it allowed me to follow my passions and talents in any direction I wanted... even when it wasn't in my "job description". My last position with the company was in marketing, where I honed my skills that would come in so handy when...

In 1993, I decided (sort of... lol) design was what I was supposed to do with my life, and I started Svend Design. Over the years I have worked with an incredible list of talented clients, companies and designers. Many are my friends of many years. Svend Design has allowed me to fulfill my biggest dream... to wake up each and every day and LOVE what I do! The "birth" of my design company had a lot to do with a great company, JDK of Burlington, VT [read more].

In my free time, I love to travel, sail, ride my harley, write music, spend time with my family and friends, always keeping my ears and eyes open to new fresh creative design ideas I can bring to my "work" and my life!

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